Public relations is about telling the people (your publics) who you’re trying to educate, influence, sell to and engage about who you are and what you do. That’s why it’s important to understand the people (the P) in your PR plan. How people research, decide and spend their money and time is different depending on […]
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Use strategic public relations to take your business to the next level
If you’ve ever thought about a public relations plan, but don’t know where to start, contact us.
Planning
Business owners who want to start a public relations program often don’t know where to begin. Let us help create a research driven plan with the right resources. We can help you decide if a new staff position or retaining public relations counsel is the best fit.
Doing
We create public relations plans with goals to determine the services that work best work for our client’s requirements. Each client’s service level is customized to fit their needs. Services can be scaled up or down depending on your budget and team’s public relations needs.
Getting started
It sounds cliché: we believe work should be fun and client relationships should be simple. It’s easy to get started. Call or email. Let’s find a time to meet, get to know each other, so we can hear how we can help to communicate your image easily and effectively.
We help companies communicate their image
Strategically boost your brand to meet your business’ public relations and communications goals.
Our blog: Read how we think
Public Relations isn’t just about talking to reporters…
I posted this blog about 15 years ago. Recently while in a business meeting someone referenced public relations as simply working with reporters. If it were only so simple! The P doesn’t stand for press–promise. I thought I’d pull this blog out… dust it off and hopefully change a few perceptions. I’ve worked in the […]
Are you missing the mark: Does your brand message align with your actions?
After a few bad customer service experiences recently, I’ve been thinking a lot about the question: do company messages match customer experiences? In a conversation with a friend just days ago, she said, “You’re sensitive to it because of what you do.” Am I? I took time this week to Google the question. Data shows, […]
The importance of internal communications
I was recently researching information for a client to derive recommendations for an internal employee communications program surrounding culture and wellness. I stumbled on a great Gallup research study with the title Why Your Workplace Wellness Program Isn’t Working. It reminded me of the importance of employee communications for business leaders. Here’s the study summary: […]