Tag Archives: marketing communications

Maximize your impact through social media

By Shannon Philllips Let’s face it, not only is social media here to stay, its dominating presence makes it essential for companies and organizations to think differently and creatively about communicating with target audiences. Here are a few ideas to consider in developing your social media strategy: Upgrade your “app” knowledge – Facebook, Twitter and […]

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SEO: Make yourself relevant

Ever wondered when you search a word, phrase or business name how it manages to come up on page one of the search engine? It’s not a mystery. Those tech programmers at search engine companies have come up with complex algorithms to be sure relevant information comes up first for website users. So how do […]

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Airplane Communications; Reach me on the beach

Just back from a week on the beach. Sun, sand and old fashion advertising via airplanes. There’s so much hype these days about social media and the Internet. I thought it was great to see bi-planes with slogans and ads trailing behind for restaurants and attractions throughout the day. It was a great reminder as […]

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Make sure you can fulfill your marketing…

I’ve seen it happen too many times. Companies and business owners want more business. So they embark on a marketing/communications program BUT they aren’t prepared for what happens next. Customers! Hopefully by now you’ve heard of Groupon. It’s a simple social media marketing idea that’s taken off. Business owners partner with Groupon. Groupon sends out […]

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